Cookies Policy
Last updated: 10/05/2026
This Cookies Policy explains how LWS — Smart Safety For Lone Workers (“we”, “us”, “our”) uses cookies and similar tracking technologies on our website. It should be read alongside our Privacy Policy, which provides further information about how we collect and process your personal data.
By using our website, you agree to the use of cookies as described in this policy, unless you have disabled them through your browser or our cookie consent banner.
1. What Are Cookies?
Cookies are small text files that are stored on your device (computer, tablet, or smartphone) when you visit a website. They allow the website to recognise your device, remember your preferences, and improve your browsing experience.
Cookies do not contain any information that personally identifies you on their own, but they may be linked to personal information we hold about you. They are widely used to make websites work efficiently, provide useful features, and deliver relevant information to visitors.
We also use similar technologies such as web beacons, pixels, and local storage, which work in a similar way to cookies. Throughout this policy, the word “cookies” refers to all of these technologies.
2. Why We Use Cookies
We use cookies for several reasons:
- To make our website function correctly and securely
- To remember your preferences and settings
- To understand how visitors use our site, so we can improve it
- To deliver relevant marketing and measure the performance of our campaigns
- To enable certain features such as shopping cart functionality, account login, and live chat
3. Types of Cookies We Use
We group cookies into four main categories based on their purpose.
Strictly Necessary Cookies
These cookies are essential for the website to function. They enable core features such as page navigation, shopping cart, secure checkout, and access to protected areas of the site. Without these cookies, the website cannot operate properly.
These cookies do not require your consent because they are necessary for providing the service you have requested. They cannot be disabled through our cookie banner, but you can block them through your browser settings (note: this may break parts of the site).
Examples:
- WordPress session cookies (login state, security)
- WooCommerce cart and checkout cookies
- Cookie consent preferences
Functional Cookies
These cookies allow the website to remember choices you have made (such as your preferred language, region, or display settings) to provide a more personalised experience. They may also enable features such as videos, live chat widgets, or interactive content.
Examples:
- Language preference
- Currency selection
- Display settings (light/dark mode, font size)
- Chat widget identifiers
Analytics Cookies
These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. They tell us which pages are most visited, how long users stay, where they came from, and whether they encounter any errors. This information helps us improve the site over time.
Examples:
- Google Analytics (
_ga,_gid,_gat) - Microsoft Clarity (if used)
- Hotjar (if used)
Marketing and Advertising Cookies
These cookies track your browsing activity across websites to help advertisers show you ads that are more relevant to your interests. They are also used to measure the effectiveness of advertising campaigns and limit how often you see the same ad.
Examples:
- Google Ads conversion tracking
- Meta Pixel (Facebook/Instagram)
- LinkedIn Insight Tag
- TikTok Pixel (if used)
4. First-Party and Third-Party Cookies
First-party cookies are set directly by our website (lws.co.uk or whichever domain you are visiting). They are used to make the site work and to support our own analytics.
Third-party cookies are set by external services that we use on our site, such as Google, Meta (Facebook), payment processors, or embedded content from YouTube and similar platforms. These third parties may collect information about your browsing activity across different websites. We do not control how these third parties use the data they collect — please refer to their own privacy and cookie policies for details.
5. Cookies We Use on This Website
The table below lists the main cookies used on our website, along with their purpose and how long they last. Specific cookies may change over time as we update our website and services.
| Cookie Name | Provider | Purpose | Duration | Type |
|---|---|---|---|---|
wordpress_logged_in_* |
LWS | Keeps you logged in to your account | Session | Necessary |
woocommerce_cart_hash |
LWS | Stores cart contents during your visit | Session | Necessary |
woocommerce_items_in_cart |
LWS | Tracks number of items in cart | Session | Necessary |
wp_woocommerce_session_* |
LWS | Manages your shopping session | 2 days | Necessary |
cookie_consent |
LWS | Stores your cookie preferences | 1 year | Necessary |
_ga |
Distinguishes unique users for analytics | 2 years | Analytics | |
_ga_* |
Tracks session state for analytics | 2 years | Analytics | |
_gid |
Distinguishes unique users (daily) | 24 hours | Analytics | |
_fbp |
Meta | Tracks visits for Facebook advertising | 3 months | Marketing |
fr |
Meta | Delivers and measures Facebook ads | 3 months | Marketing |
_gcl_au |
Conversion tracking for Google Ads | 3 months | Marketing | |
li_sugr |
Tracks visits for LinkedIn advertising | 3 months | Marketing |
The exact list of active cookies on your visit can be reviewed and managed through our Cookie Preferences panel, accessible at the bottom of any page.
6. How to Manage Cookies
You have full control over the non-essential cookies we use. You can manage them in several ways:
Through our cookie consent banner: When you first visit our website, you will see a cookie banner. You can choose to accept all cookies, reject non-essential cookies, or customise your preferences. You can change your choices at any time by clicking the “Cookie Preferences” link in the website footer.
Through your browser settings: Most browsers allow you to block or delete cookies. Here are guides for the most popular browsers:
- Google Chrome: https://support.google.com/chrome/answer/95647
- Mozilla Firefox: https://support.mozilla.org/en-US/kb/cookies
- Safari: https://support.apple.com/en-gb/guide/safari/sfri11471/mac
- Microsoft Edge: https://support.microsoft.com/en-us/microsoft-edge
Opting out of specific services:
- Google Analytics: https://tools.google.com/dlpage/gaoptout
- Meta (Facebook) Ads: https://www.facebook.com/help/568137493302217
- Your Online Choices (UK industry opt-out): https://www.youronlinechoices.com/uk/
Please note that blocking or deleting cookies may affect the functionality of our website. For example, you may be unable to stay logged in, save items in your cart, or complete a purchase.
7. Do Not Track Signals
Some browsers offer a “Do Not Track” (DNT) setting that signals to websites that you do not wish to be tracked. There is currently no industry standard for how websites should respond to DNT signals. We do our best to respect your privacy choices and recommend using our cookie consent banner for the most reliable control over your preferences.
8. Changes to This Cookies Policy
We may update this Cookies Policy from time to time to reflect changes in technology, legislation, or our business practices. The “Last updated” date at the top of this page indicates when the most recent changes were made. We encourage you to review this policy periodically.
9. Contact Us
If you have any questions about our use of cookies or this policy, please contact us:
LWS — Smart Safety For Lone Workers Email: [contact email] Phone: [phone number] Address: [full address]
For more information about your data protection rights, please see our Privacy Policy or contact the Information Commissioner’s Office (ICO) at ico.org.uk.
Replace these placeholders before publishing:
[DATE]— actual publish date[contact email],[phone number],[full address]— business contact details- Update the Privacy Policy link (
#) to the actual URL - Review the cookies table — remove any services not actually used (e.g. if no LinkedIn ads, drop that row)
- Add any services you do use that aren’t listed (e.g. Hotjar, Cloudflare, Tawk.to, Intercom, etc.)
Pro tip — cookie banner implementation:
Privacy Policy aur Cookies Policy ke saath ek proper cookie consent banner bhi chahiye site pe (UK GDPR mandatory hai non-essential cookies ke liye prior consent). 2 free options:
- CookieYes — free plan kaafi hai small sites ke liye, auto-blocks cookies until consent
- Complianz — WP plugin, free version solid hai, GDPR + CCPA + PECR all covered